Welcome back to the second article in our series entitled 'Get prospects to find you using the Internet'. In this article I will teach you 3 easy ways to get listed in the major search engines local listings using local search techniques that you can deploy today. Local customers are already searching for the products and services you offer. Why not make it easy for them to find you.  

Submitt to directory listings

InfoUSA and Acxiom are two leading providers of business and consumer information products, database marketing services, data processing services and sales and marketing solutions.   They provide information to the Yellow Pages and other online and offline data driven search tools. It takes less than 3 minutes to input your information into each of their databases.   Click on these links to add your information to their databases InfoUSA, Acxiom.  

Submit to local search engines

Millions of people search Google Maps, Yahoo, and other search engines every day. A free listing on these sites makes it easy for them to find you. Help customers find you by submitting to the local search directory of these major search engines Google Local, Yahoo Local, and TrueLocal.

Feature your address on your site

Promiently display your physical address on your Web site. By doing so search engines know what "local" means to you. List your address on the "Contact Us" page, but make sure it's also included on the home page or even include it in the footer of every page. In addition, make sure you use words on your site that describe the geography you actually serve, such as "Philadelphia, Pa area," "Phila Metro Area," or "state of Pennsylvania."  

Most businesses jump into the deep waters of search engine optimization without first considering if their businesses have been accurately and thoroughly represented in the shallow waters of local search.   Lay a solid foundation for advanced search engine optimization by first making sure you can be easily found in your local market.

If you're looking for more information on search engine optimization, click here now!

Have a small business, sales, or marketing question for Rodney, 'AskBigPapa', Goldston? Submitt your questions at www.AskBigPapa.com. If your question is selected the answer will be published here and you will win a free 30 minute phone consultation courtesy of Rodney Goldston .