MarketingVOX is using RSS to deliver internet marketing news to their readers as it becomes available. Instead of having to wait to receive all the news in a single e-mail newsletter, RSS users get them as soon as they are ready.

BTI Communications, a VoIP company achieved #1 search engine positions for their most important keywords in a highly staurated market, only using the power of RSS.

Amazon.com is using RSS to announce their bestsellers and to help their users keep track of releases they are most interested in. Some affiliate managers already communicate with their affiliates using RSS.

FindSavings.com uses RSS to deliver savings coupons and related information.

Lockergnome uses RSS to provide visitors with the latest downloads and relevant software . Yet again other companies are using RSS to deliver product updates and patches directly to their customers, just as they become available.

A few hundred content publishers are using RSS to deliver audio content , such as .mp3 interviews, "radio" shows and even audio messages to their customers.

Textamerica.com allows people to post pictures, videos & text from their mobile phones and then make this content available via RSS feeds.

Other companies are using RSS to deliver whitepapers and other educational content.

One company uses RSS as a consulting billing awareness tool . The consultants create activity reports and the RSS feeds from the activity channels carry the billable information to the accounting staff for invoice preparation.

Many internet publishers are using RSS to deliver their newsletters .

Publish living digital catalogues of your products and provide your customers with your latest product releases, broken down by the categories they're interested in, and make it easy for them to order.

Provide your affiliates and marketing partners with RSS feeds they can promote to their visitors to better promote your products and still make a commission. Amazon.com is already doing it. When are you starting?

Create RSS autoresponders with scheduled messages, to keep in constant "marketing" contact with your prospects and slowly get them to the point of purchase.

Provide limited-access content to your customers, employees, team members and even investors, without fearing other unwanted eyes.